Pricing Vault | Aravind | Substack

What Can We Learn From New Relic's Journey Towards Profitability?

New Relic's previous business model was failing. But they took a bold move and changed their sails in the midst of turbulence. Read what happened…

Nov 7 •

Smuruthi Kesavan

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New

Top

What did an Industrial Designer Teach the World of Billing?

Henry Dreyfuss changed the world of design for good! But along the way what did he teach the world of SaaS today?

Oct 6 •

Smuruthi Kesavan

and

Profitable Billing Lessons from 19th-century Pony Express and DataDog

Find out what DataDog and Pony Express had in common and how they optimized their pricing for profitability.

Sep 8 •

Smuruthi Kesavan

and

As flexible as an Octopus running a Yoga studio

Thoughts on flexibility in billing systems, cute octopus facts and freshly squeezed product updates.

Aug 7 •

and

We have 3 goodies 🎁 and a crazy good June update for you

Implementing feature limits, Packaging 101, and more!

Jul 18 •

and

Your ticket to the year 2050 🚀🤖

Read this comic book to see what the world (and pricing) will look like in 2050. Scroll to find Docker's secret to success and its rise-from-the-ashes…

Jun 15 •

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Shopify Shakes Up Pricing: Is It Justified?

Why did Shopify raise its prices after 12 years?

May 23

Pricing iterations - when should you do it and how?

Step-by-step Frameworks from Pricing Leaders on iterating your pricing models.

May 19 •

and

Leverage these psychological effects to improve your pricing strategy

Relativity principle, decoy effect, Anchoring, IKEA effect , Paradox of Choice - See how you can leverage these psychological effects to price and sell…

May 17 •

How to go about increasing your product's price?

Planning to increase your product's price? John Kotowski gives us a step by step framework for optimizing your product's price.

May 17

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